farmers' mart
Image courtesy: Twitter @Abhagotia

In order to provide more exposure to farmers of Meghalaya, a first ever ‘Farmers’ Mart’ has been set up in the premises of the office of the Deputy Commissioner, East Khasi Hills (EKH) district in Shillong on Wednesday.

farmers' mart inauguration
East Khasi Hills deputy commissioner, Abhishek Bhagotia inaugurating the Farmers’ Mart in Shillong on May 29, 2019. Image courtesy: Twitter @Abhagotia
East Khasi Hills deputy commissioner, Abhishek Bhagotia inaugurating the Farmers’ Mart in Shillong on May 29, 2019. Image courtesy: Twitter @Abhagotia

The Farmers’ Mart, a brainchild of East Khasi Hills deputy commissioner, Abhishek Bhagotia has been set up under the aegis of IBDLP programme, the flagship livelihood programme of the Government of Meghalaya.

The Farmers’ mart will be a sale outlet of rural local and indigenous products, particularly honey, spices and handicraft.

While interacting with the media after the inauguration, the deputy commissioner was of the view that the idea behind the Farmers’ Mart is to re-connect ‘our roots with the farming community’ and provide a platform for a more organized ‘supply chain and marketing strategy’.

The deputy commissioner further emphasized that unadulterated food products at reasonable prices and better margins to farmer or producers will be the USP of the Farmers’ Mart.