dabur india

Dabur India on Monday launched a wash   (Water, Sanitation & Hygiene) awareness initiative targeting school-going kids in Tezpur.

As part of the initiative, a special awareness camp was organized at two government primary schools in Tezpur – Dhekidol Lower Primary School and Sesa Panbari Lower Primary School.

The objective of the drive was to raise awareness about clean drinking water, proper sanitation and hygiene in households and schools.

Special training sessions were organized at both the schools for parents of children studying there, school teachers and School Management Committee (SMC) members with the objective of bringing about a behavioral change and promoting hygiene.

Dabur India Head CSR , A Sudhakar said, “We  believe that access to safe and hygienic sanitation is a basic human right, and dissemination of knowledge about best hygiene and sanitation practices is equally important, particularly among school going children. We have already taken the first step in this direction by refurbishing the Government Primary School Dhekidol, which includes creating hygienic sanitation and toilet facilities for children,”.

Dabur will scale up its hand washing and sanitation behavior change programmes to reach more people with life-saving messages and work towards reducing child mortality. “Since sanitation and hygiene practices are linked to preserving and promoting safe water, our approach addresses these issues holistically for a greater, more sustainable impact. We also educate kids about proper hygiene and need for washing hands with soap.

Dustbins will also be distributed in rural schools and kids educated against throwing garbage in the open. We will also support schools in constructing hand-washing stations and separate toilet blocks for girls and boys. All solutions are locally-driven to ensure that the programme fits in the context of each community,” Sudhakar adde

The awareness programme was organized by Dabur India Corporate Social Responsibility (CSR) arm Jivanti Welfare & Charitable  Trust.